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Your how-to roadmapYour start to financial freedom.Succeed on your terms.

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How to begin building your business

When you join us as a Licensed Independent Insurance Agent, we’ll help you discover your entrepreneurial potential, on a schedule that works for you. Here’s everything you need to know to get started.

How do I know the HealthMarkets opportunity is the right fit for me?

Growing a business is no easy task. To be successful, it’s important to be:

  • A self-starter
  • Hard worker
  • Good communicator
  • Thick-skinned
  • Motivated
  • Organized
  • Patient
  • Compassionate

If this sounds like you, then you’ll fit right in as a Licensed Independent Insurance Agent with HealthMarkets.

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We’ve got your back

HealthMarkets supports you in getting your business off the ground and provides ongoing training to help you every step of the way.


Get started with minimal costs

There are no franchise fees and little to no investment to get your business moving. And if you’re not yet licensed, we’ll help you get there, too. Our extensive onboarding program gives you the best training on sales and products.

Your earning potential

While performance varies, our top ten new Agents earn about $120,000 on average in their first year and go on to earn around $147,000 in their second year.

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Start becoming an Agent

  • 1Complete the form

  • 2Talk to a recruiter

  • 3Talk to a senior sales leader

  • 4Earn your license with our help

  • 5Start onboarding and training

You have questions. We have answers.

    • Top Agents regularly make well into the six figures.

    • Agents are compensated through commissions for new business and renewals, lead credits and matching lead dollars, and cash bonuses and incentives. Plus, there is no cap on commissions.

    • Yes. We help you develop expertise on products, sales processes, regulations, carriers, and more to ensure that your clients can always count on your guidance.

    • Not at all. This opportunity gives you the flexibility to set your own pace and schedule.

    • Yes. Agents have technology-based and human centered resources that give tech and phone support, commission payment statuses, and more.

    • Yes. Our advertising campaigns don’t just promote our brand, they can also promote you. We produce compliant branded radio and TV ads, direct mail, and printed collateral to help you reach prospects.

    • Yes. We make it easy and affordable to access insurance leads, including live transfer calls, inbound inquiries, and digital quoter leads. Our lead programs are driven by our national advertising campaigns, which include TV, radio, direct mail, email, paid search, SEO, and social media.

Agent success stories

Learn how HealthMarkets has changed the lives and careers of Licensed Independent Insurance Agents all over the country.

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Dee Pierce, Owasso, Okla.

Life-changing career choice

“Five years ago, I was a stay-at-home mom with four children. I joined HealthMarkets right before my youngest son left for college. Now, I work my own schedule and don’t miss a thing.  It’s never too late to begin a rewarding and lucrative career.”

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Matt Stafford, Oklahoma City, Okla.

I work when and how I want

“Why HealthMarkets? First, I’m compensated based on my amount of effort, which is different from a W-2 salaried situation. Second, I can grow my business based on what works for me. Everyone is different and the freedom to choose my sales methods and product specialties is attractive.”

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Kristina Sallee, Canby, Ore.

My future is my own

“My own success is based on my efforts and hard work. I can achieve my personal and financial goals. The rewards here are unlimited. Also, the back-office support frees up my time to meet with clients. I'm excited for the future and proud to represent HealthMarkets.”

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Elaine Feltz, Baltimore, Md.

The support to do what you need

“Agents get out what they put in. Here, you set your own schedule and work your own hours. You’ll have family time, vacation time, long weekends, and holidays. That’s because the back-office support is exceptional, as well as the learning and growth opportunities.”

I’m ready to talk

Discover more about becoming a Licensed Independent Insurance Agent.

Contact a Recruiter